Journey Lab is an international, award-winning creative production studio built from an obsession with storytelling, and coffee.


Case Studies – Coming Soon

Navigators Club N49°12'1245'" W-15°01'1863'" Journey Lab Transformative Bespoke Narrative Odyssey Immersive Interactive Trans-Locational
Безликие Faceless Saint Petersburg Journey Lab Interactive Immersive Experience International
Journey Lab Artificial Intelligence Interactive One on One Experience Challenging Taboos
Journey Lab Enrichment Nonprofit Arts Education University Artist Residency
Journey Lab North of History Art Gallery Saudade Experience
Journey Lab Riverside Park Conservancy Gala New York City
Journey Lab Historic House Trust Gala Nonprofit Fundraising
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mscw portal

Journey Lab builds cinematic worlds where audiences become the hero of the story. We produce content with a purpose, and are committed to empowering creative expression for audiences, artists, and the communities we serve.

Step into another world. Journey Lab has produced and created a portfolio of global works on the cutting-edge of narrative, design, and experience as destinations for audiences willing to become someone else.

We’re also a creative production partner for brands like: Google, Visa, Audi, and Martini – as well as nonprofit’s launching galas + fundraising events.

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Also a 501(c)3 nonprofit? Dedicated to advancing education of the arts, we build a culture of storytelling by making the company's innovative practice accessible for professionals, schools, and communities. We team up with universities, conduct professional development masterclasses, facilitate experiential marketing deep dives for companies to pioneer the next frontier in storytelling.

Workshops + Masterclasses. We encourage an endless pursuit of professional development and serious play. So, we partner with experts to offer free, or low cost,  workshops and masterclasses, with the likes of Sleep No More’s Hope Davis and The Interactive Playlab – Jeff With; among others.

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The Lab – Moscow Experiment – The Revenants – Journey Lab

The Lab

It’s in our name. It’s what defines our process and approach in creating experimental works that combine disciplines into transformative narrative worlds, innovating interactive technique, and any ideas that come up can grow here.

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J/L Agency is a creative production partner led by experienced specialists, made to create culture.

As a creative partner to brands like: Google, Visa, Audi, Mercedes-Benz, Campari, Martini; working with New York City nonprofits as an event partner, we make it easier to bring ideas to life. We’re collaborators, even if we’re fully responsible for the project. Your story is our story. Your goals are our goals. Let’s make magic.

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World-Building Speechless Evenings


Ibsen Bar

Private Members Club – Journey Lab Emirgants

Pvt. Member Clubs


Corporate Events


Special Events

properties manufacturing journey lab


intimate storytelling
adventure journey lab
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Personal Experiences

Team Building

+ A Bit of Magic


Advancing arts education.

Journey lab: ENRICHMENT

Support /Work With Us

The passion behind our nonprofit mission drives us as ambitiously as we would approach any production: maximum impact for the participant. We are eager to further explore the impact of creative vocabulary with education in a diverse array of course topics. For now, we’re just starting off. So we need your help.


Donate $25 →

Support: REsOUrCes

Donate $75 →


Donate $100 →
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moscow - helene + pastor manders

I’ll never forget that look on my student’s faces when that light bulb turns on. You made it so easy for them. Creative freedom + serious play. I’m not ashamed to say that I learned quite a bit in this workshop too.

– Sylvia R., Arts & Drama Teacher

In March of 2017, we beta-launched our Enrichment program with the Lehigh Valley Charter High School for the Arts through a two-part intensive for students pursuing theatre and visual mediums. The goal, to develop applicable skills and vocabulary to transform a story into a sensorial, immersive performance world. Through learning the basics of story structure, immersive-audience psychology, and story development – an adapted piece of text was organically explored into a fully realized conceptual immersive moment, concluding with a showcase of the groups’ experiments.

The result: an expansion of the conscious container we use to synthesize ideas into something profound, and a well-earned active experience of their work, as well as others. An empathetic connection towards fellow students, with both voices and listening. An increasing curiosity in other subjects, doing all the good things arts typically provide for students.

Our Enrichment efforts have since expanded, and are now diversified between university masterclasses, middle and high school workshops – and are made possible by our partnerships with each school and from advocates and supporters of the arts.

We hope you might consider making a recurring donation to support our growing program of activity.

*If you are a school or university interested in Enrichment programming contact us here.



Accepting applications.

Journey Lab was built by artists, and honestly – we get the struggle. Like fighting against the current, it is difficult to find peace when opportunities for growth either come at an extreme cost, or you end up playing with your friends in your dad’s garage. Well, let’s meet in the best of both worlds.

Journey Lab partners and provides masterclasses with expert artists, as well as six, eight, and twelve week workshops where we serious-play for growth. It’s meant to be enjoyed, but also exceptionally challenging.

All of our Artist Residency workshops come at no cost to you artists. It’s time to start making opportunities. No excuses.

We’re accepting applications into the Artist Residency Program – to cultivate a unique company of artists to master skills for interactive and immersive performance; including story structure and application, social psychology, physical performance, game mechanics and invention.